Whenever a customer interacts with any part of an IT system there is an opportunity to provide a great user experience (UX) and the risk of providing a poor one. Users experience an IT system in many ways – through interacting with an interface, interacting emotionally and through the design and graphics of the system. The process of User Experience Design focuses on improving the loyalty and satisfaction of customers by increasing he usability of a product.
By applying and following lean UX principles our team are able to focus on solving user’s problems, engaging in collaborative design and measuring KPI’s so that our solutions provide a user experience that is memorable for all the right reasons.
New Media Guru can help you outperform your competition:
- A fantastic interface that works as well as it looks will not only help retain old customers but will also convert new ones. Existing customers will become your advertisers as they spread your brand by word of mouth.
- We’ve perfected our design process, we’ll start by gathering data about your company and your customers and then by taking your vision with our technical knowledge create a smart user interface that will keep your customers coming back for more.
- We can help you deliver content and interact with customers in the ways that best meet your strategic objectives.
- We’ll make it easy for your customers, creating an easy-to-use navigation system that will help them find the information they want quickly and easily.
Here are a few of the solutions we can provide
Ecommerce solutions
Many eCommerce solutions look great but fail to deliver a great user experience. New Media Guru have experience producing online shopping solutions that are easy and fun to use for consumers, leading to an increase in your profits.
Corporate solutions
When a customer visits your website they want to find the information they desire quickly and easily. We provide solutions with a clear focus on usability, visual design and information architecture to deliver a high quality interactive experience for your customers.
Responsive solutions
The usability of your system can be greatly improved by using a responsive design that will offer visitors the best possible experience whatever device they are using.
Marketplace solutions
Through techniques such as prototyping and wireframing we can significantly improve the user experience. Once your site has launched a A/B split testing, user feedback and analyzing visitor statistics allows us to continue to improve your visitors’s experience.
Mobile application solutions
Developing an application for mobile requires a specialist understanding of the medium and visual design because of the constraints of the system, our team understands both.
Web application solutions
Our team can engage with you on both the application and the theme developed for it – allowing you to offer an incredible user experience.
How does the design process work?
Project initiation:
We’ll start by dedicating a team to your project and giving you your own Account and Project manager.
Requirements documentation:
You’ll be given a series of questions which will help our designers understand your requirements.
Constant communication:
You can call us and our team at anytime to share any ideas or voice any questions. We are contactable by Phone, Skype or VOIP.
Concept creation:
Once we’ve got a clear idea what you’re aiming for our designers will work on producing a concept design for you to approve.
Feedback on design:
You can send in feedback on your design with our simple feedback tool – all you do is pin your feedback straight to the design. Once we’ve received your feedback we’ll get to work creating a finalized product taking into account all of your comments and ideas.